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Cinch is a very easy way for a blogger to create interesting Podcasts with no equipment of any kind except for a phone. Follow the instructions below (or as on their website) to test it out quickly for yourself.

• Call (646) 200-0000 from any phone (You have to know the number/callerID of this phone, Skype would probably not work)
• Thats it! BlogTalkRadio puts out a podcast feed with an MP3 at a pre-defined URI. Just visit http://cinch.blogtalkradio.com/number_you_called_from   (replace number_you_called_from with your phone number)
• Use some sort of a plugin for WordPress to import the said feed into your blog and you be podcastin’!

The only major drawback I see is the phone number at the end of the RSS URI. Since this would probably be exposed over the web, if I were concerned about my phone number, this method would not work for me. However if you import the RSS feed (and import the MP3 generated), you should be fine.
Thanks to a post from Dave Winer.

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